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Case Studies

Display Advertising Drives Donations for NY Tristate PBS Affiliates

Display Advertising Drives Donations for NY Tristate PBS Affiliates

We all know PBS is supported by “viewers like you.” And if you’re like the average person, viewers like you see thousands of ads each day. To stand out in the market, non-profit organizations need to be where their supporters are — offering engaging reminders about their critical work. Mal Warwick Donordigital partnered with TARA

AFSC Refugee Response Fund

AFSC Refugee Response Fund

MWD has worked with the American Friends Service Committee (AFSC) since 2014 on their integrated direct response program. In 2023, as AFSC continued to ramp up their work to support refugees around the globe, we partnered together to develop an integrated (yet digital-first) campaign to fund the new Refugee Response Fund. This multichannel campaign replaced

Integrated Program Growth at Project HOPE

Integrated Program Growth at Project HOPE

When Mal Warwick Donordigital took over management of Project HOPE’s integrated direct response program at the end of 2018 their overall fundraising program was in a steep decline. They were experiencing low donor retention rates and a declining file size. The online program was seeing a serious challenge with the email list declining in raw

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