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Case Studies

Display Advertising Drives Donations for NY Tristate PBS Affiliates

Display Advertising Drives Donations for NY Tristate PBS Affiliates

We all know PBS is supported by “viewers like you.” And if you’re like the average person, viewers like you see thousands of ads each day. To stand out in the market, non-profit organizations need to be where their supporters are — offering engaging reminders about their critical work. Mal Warwick Donordigital partnered with TARA

AFSC Refugee Response Fund

AFSC Refugee Response Fund

MWD has worked with the American Friends Service Committee (AFSC) since 2014 on their integrated direct response program. In 2023, as AFSC continued to ramp up their work to support refugees around the globe, we partnered together to develop an integrated (yet digital-first) campaign to fund the new Refugee Response Fund. This multichannel campaign replaced

Transitioning a Low Value, Transactional File to a High Value Program

Transitioning a Low Value, Transactional File to a High Value Program

MWD implements strategies to hit goals and modifies plans based on results. Over ten years, we worked with an environmental nonprofit. This organization had the goal to transition their program from a transactional, low-value file to a higher value file with a focus on mid-level and sustainer giving. When they came to us, they had

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